Around the time before the prelim video was a concept of thought, me and Tom had made and introduced a fictional channel logo which was titled '8V' (as pictured below) which was meant to match the conventions of Channel 4's logo with its use of black and white colours and a number to illustrate the name of the channel.
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| Fictional channel '8V' - Logo |
During the planning of the documentary, me and Tom thought it would be a good idea to make a survey using SurveyMonkey to get some feedback regarding the logo.
Summary
In this post, the point was that me and Tom wanted to get some feedback regarding the channel logo which we made and the feedback provided from the survey when it's given will benefit me and Tom so we can make some amendments to the logo to ensure a similar professional level as Channel 4's logo.
(26/02/2016) - Fictional Logo Feedback + Logo Changes
As an update to the fictional channel logo that me and Tom created for the documentary, we received feedback from two people who both thought that the channel logo looked good enough to be featured in a documentary and matches the conventions of a normal TV channel logo and also looked like it's based on the Channel 4 logo. However, I have made an update to the '8V' logo which originally was for my ancillary task, me and Tom decided to use it for the actual documentary which will be shown at the corner of the screen like Channel 4 does with their logo on the documentaries that they make and illustrated below are two concepts of the logo. One is for use in the ancillary task and throughout the documentary whilst the other illustration is used for the ending of the documentary as it's now nearing the final phase of editing.
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| 8V logo (5th version - Outtakes included a different font on the '8V' with a blue background) |
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| 8V logo (6th version - Used on the end of the documentary, previous logo used on the ancillary task as mentioned) |
I added a black background to each of the logos to ensure that it's easier to see any spacing in the logo and the fonts specifically and the background is normally made transparent and added to the documentary and the ancillary task. The outtake logo which I mentioned before is illustrated below but did not make it onto the ancillary task or the documentary because viewers said that the logo was unattractive, gaining an almost oppositional/aberrant (Umberto Eco's theory in 1972 which was the 4th audience reading of Stuart Hall's audience positioning theory, meaning a confused response) reading in terms of the presentation of the logo.
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| 8V logo (4th version) which wasn't used on the documentary or the ancillary task due to an oppositional/aberrant reading, another version of this included the font being enlarged which was made smaller due to not fitting into the video when editing the documentary. |
Summary (26/02/2016)
I think from this I learned what didn't make a professional or fitting logo to the documentary and what did make a professional and fitting logo to the documentary which viewers would approve of and I also learned that as well as the first concept of the logo being good in a way according to feedback from the tribe-wired audience, the other editions of the '8V' logo look more professional and presenting towards the viewer and doesn't end up confusing them or annoying them which the outtake logo unfortunately did cause to a viewer who saw the editing process of the documentary.
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