Wednesday, 18 November 2015

A2 Media Studies | Next Steps Analysis

After analysing results gathered from the questionnaire, me and Tom have an image on what we'll be doing on our documentary in future. We'll be considering elements of our questionnaire which were answered most by respondents which will regard the following:

  • Pleasures gathered from watching a documentary (Rick Altman)
  • Reflection on uses and gratifications (Blumler and Katz)
  • What should be included in a documentary (e.g. interviews, voice overs, variety of camera shots etc.)
  • What specifically makes people want to watch a documentary
All of these areas were based on the questionnaire which me and Tom made and gathering from responses which were reflected on the most, our audience would often reflect on the intellectual puzzle when viewing a documentary, they reflected on information and learning whilst viewing a documentary and context was what motivated people to view a documentary, in accordance to our questionnaire results which were answered the most. We also found out that people were mostly adapted to being digital, free-spirited and creative, which shows an insight into our audience being interested in documentaries and alongside this we also found that people mostly like recreations of events in documentaries whilst historical and educational documentaries followed on from the responses when asked: What kind of documentaries do you watch?

Me and Tom intend on planning to meet the needs of the digital and creative members of our audience, which we are specifically focusing on, with features on the documentary which can be added during the editing process of our documentary, which would include information being added on screen, an interesting display to attract the viewer and possibly media convergence on our ancillary tasks, which would be the prints me and Tom will also be making alongside the documentary which will aim to promote the documentary and give the viewer or audience an insight into what sort of theme the documentary conveys. Alongside this planning, we both intend on referencing to responses on our questionnaire such as a 'recreation of events' by recreating the events which normally take place in the average school day, such as students being taught by teachers, students interacting and students participating in outdoor activities such as sports.

We're going to be pitching the documentary more towards the tribe wired and fun/atics people in our demographic and could consider the possibility of aiming to the people who were active, caring, affluent and influential. This would be because not only were there the most votes on tribe wired and fun/atics people but however because it seems to be a more suitable audience range - it could be similar to the types of people who watch the standard documentaries which are on Channel 4.

Summing up our results, me and Tom will begin to get into the planning and preparing process of making the documentary over the coming months and we'll consider these elements of our questionnaire as well as considering other answers in the questionnaire which weren't chosen as much as other answers.

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